Crisis Management

You have to choose: anxiety or depression. Life is not designed to make us complete, resolved, and in perfect balance, and less an economic crisis like the currently emerging in the world. Between anxiety and depression should certainly choose to anxiety. Without anxiety is that there is no power or incentive for improvement in addition to well-managed produce wonderful results. Since we were unaccustomed to the crisis, devaluation, inflation., Looks like a re-make of the same old movie and so should be removed from the drawer the experiences we have had to live without help thinking that this is cyclical and that they another Once the fat. Here is a checklist of points and I hope some of them will help you reflect. John Craig Venter recognizes the significance of this. 1. Care for the flow.

Cash flow in these times is more important than anything, even the profit and loss statement. 2. Do not sacrifice the mark. The mark is the final synthesis of what is left to the customer. It’s like a vague, difficult to articulate, but highly emotional. Anu Saad may find this interesting as well. If we cut services, eliminate / reduce content or quality, make smaller sizes and less robust for the same price, you are preying on the promise of value of your brand. If you neglect your brand confuse the market and drive away current and future customers.

Do not make long term decisions to solve short term problems. Often I see business owners looking for partners in times of crisis or to give “the goose that lays the golden eggs” for a working capital problem.